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Assistant Brand Manager

Assistant Brand Manager job in Islamabad

Industry: Telecommunications

Sector: Marketing

Location: ,

Qualification: MBA - Marketing

Experience: 4 to 5 years

Assistant Brand Manager job is available in Islamabad with a leading Telecom Company. Interested marketing professionals having Masters in Marketing/Advertising/Strategy or MBA degree with 4 to 5 years of Brand Management experience from FMCG or Telcom or Agency apply now.

Assistant Brand Manager would be required to do media management and work with on-ground activation team. Strategic brand management and Operational brand management will be looking working as Assistant Manager Brand.

 

Responsibilities:

  • Assist the brand team to develop and execute brand strategy.
  • Develop and execute yearly brand campaign calendar.
  • Be the brand steward and evangelist to take relevant brand strategy and execute decisions.
  • Understand the business and own and develop brand assets and overall brand philosophy.
  • Develop and execute all brand communications across all consumer touchpoints.
  • Develop relevant brand briefs for channel and consumer touchpoint teams.
  • Maintain and update brand visual vernacular and all brand elements.
  • Maintain brand budget and ensure target sales to OPEX ratio.
  • Manage diverse internal teams and external partners to deliver work and timelines.
  • Understand the business from user department perspective to execute campaigns.
  • Complete ownership and management of the creative agency.
  • Drive all execution teams to deliver brand campaigns including media, OOH, activation, digital, retail, franchises, and internal brand execution teams including.
  • Develop and create relevant market research exercises for brand with the CVM team.
  • Develop consumer insights and competition strategy reports.
  • Ownership of all Ad test research.
  • Develop and execute market and consumer segmentation exercises in the organization.
  • Manage and develop direct reports and build a collaborative culture.
  • Should be analytical in approach but execute it with a creative spark.
  • The ability to look at problems differently and solve them creatively.
  • Has the ability to judge creative output for all customer touch-points

 

Skills:

  • Knowledge of strategic brand management.
  • Knowledge of operational brand management.
  • Knowledge of stakeholder management.
  • Team management and team development skills.
  • Knowledge of marketing research, segmentation and analysis.
  • Analytical mind-set with budget management skills.
  • Project and time management skills.
  • High level of initiative and assertiveness.
  • Be able to understand, develop and execute creative output.

 

 

Apply at sidra@hasnain.biz

Kindly mention the job title Assistant Brand Manager  in the email

Last date to apply for the job is 25th October, 2017

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